I’m Tiffani Bova, chief of strategy and research at The Futurum Group. With 2025 upon us, I’m reminded of one fundamental truth: Disruption waits for no one.
Organizations and leaders who can anticipate, adapt and act quickly will thrive. At The Futurum Group, we are focused on helping you decode the complexity of today’s digital first world so you can stay ahead of the curve. This year’s predictions dive deep into the trends reshaping industries.
From AI’s pervasive influence across enterprise applications, to seismic shifts in hardware, cloud and customer experience. Our team of analysts, some of the brightest minds in research and strategy, have dissected the forces driving change and outlined actionable insights for what’s next. Whether it’s the rise of agentic AI disrupting software consumption, cloud marketplaces revolutionizing go-to-market strategies, or the accelerating impact of AI PCs on productivity, the message is clear: We are entering a new era where business agility, intelligence and innovation are the ultimate differentiators.
The insights shared in our prediction series are not just about spotting trends, but about preparing for transformation. As customer expectations soar and the competition intensifies, companies that embrace change as an opportunity rather than a challenge will set the pace for the next decade.
I invite you to explore our predictions, listen to our analysts share their insights and download our report so you can reflect on how your organization can harness these shifts to drive growth, improve outcomes and elevate experiences for customers and employees alike.
Don’t forget to download our Futurum 2025 Prediction eBook, and we look forward to meeting the future head-on together.
